Category: Business

  • Quite the laundry list

    As mentioned in previous blogs, the arrival of the WCUS conference was a self-imposed deadline for me to actually launch PeakZebra as a set of app-building blocks, even if it was a soft launch. While I did meet the minimal requirements for the goal I’d set, it’s also fair to say that it turned out…

  • Soft Release Minus One

    My original vision fro PZ Blocks was that they would be relatively low cost and that they would require minimal interaction with PeakZebra once you’d downloaded. You know, if you’re not charging a lot, you simply can’t afford to spend a lot of time tweaking things for individual customers. My thought was that you’d get…

  • Creating Your Canva Ebook

    Let’s talk about Canva, shall we? It’s a brilliant execution of an online service that caters to the world of people (like me, maybe like you, too) who aren’t professional designers but who need things that look reasonably good, that look like they were designed by a competent, if not necessarily downright brilliant designer. You…

  • Toward web3 Marketing

    Supposing you are a startup in the blockchain space… How can you do a genuine web3 thing around your presence and your marketing? What does it mean to communicate in a “web3 way?” Here are some thoughts, still a bit random, but “experiments are ongoing”… Probably better launch a coin of some kind. Unless your…

  • A WordPress Client Dashboard

    Just to be clear right up front, this is not an article about customizing the back-end dashboard that WordPress provides to system administrators. This is an article that captures my journey in creating a WordPress client dashboard to show various kinds of statistical progress to PeakZebra clients. These folks don’t care how many page views…

  • Is Cybersecurity One Word or Two?

    Is Cybersecurity One Word Or Two? Cyber attacks and cyber attackers figure in mainstream news nearly every day. With this level of exposure, it starts to matter whether you know how to spell things. When it comes to cybersecurity, the answer is that it’s one word, even though other, related terms—like the ‘cyber attacks’ above—are…

  • A Book Table of Contents in an eBook World

    If you publish a long-form content piece on the web, you really owe it to your readers to provide navigational help. That seems obvious, but most things online that call themselves books (just one way of singling out long-form material) don’t go very far out of their way. If there’s any plain-old book table of…

  • Creator Coins: What Are They and What Do They Offer?

    All on my very own I started thinking that a genuinely new angle on book publishing might be offering crypto coins related to the book. Or possibly the author. It turns out these things already exist and they are called creator coins. As usual, the internet was a bit ahead of me on this (though…

  • Headless CMS Options: ContentStack

    I got a chance to look at another one of the major headless CMS (hCMS—the ‘h’ is decapitated) contenders, namely ContentStack. In a world where it’s hard to tell one hCMS from another, a couple of ContentStack’s differentiators are what it calls ‘modular blocks,’ an intuitive setup for managing multi-language environments, and ‘environments’ that allow…

  • Basecamp HEY: Why’d You Have to Change Everything?

    Hey is a mail service you may have heard of. It’s been one of the trendy new things on the internet this year and it’s intriguing because it so solidly comes from a “you’re doing it wrong” sort of mentality. There’s just the tiniest hint of religious zeal about it. To be sure, though: there…